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Privacy Policy

Last updated: 17 August 2026

Peter Cox Marketing respects your privacy and is committed to protecting your personal information.

This privacy policy explains how I collect, use and protect personal information when you visit petercoxmarketing.co.uk, contact me, sign up to receive marketing communications or use my services.

Who I am

Peter Cox Marketing is operated by Peter Cox as a sole trader.

For the purposes of UK data protection law, Peter Cox Marketing is the data controller responsible for the personal information covered by this policy.

If you have any questions about this policy or how your information is used, you can contact me at:

Email: peter@petercoxmarketing.co.uk
Website: petercoxmarketing.co.uk

Information I may collect

Depending on how you interact with Peter Cox Marketing, I may collect information including:

Contact form submissions are sent directly to my email address so that I can respond to your enquiry.

How I use your information

I may use your personal information to:

Lawful basis for processing

Under UK data protection law, I need a lawful reason for processing your personal information.

Depending on the circumstances, I may rely on:

Contract: Where processing your information is necessary to provide services you have requested or to take steps before entering into a contract.

Legitimate interests: Where I have a legitimate business reason for using your information, provided this does not override your rights and interests. This may include responding to business enquiries, managing client relationships and improving my services.

Consent: Where you have specifically agreed to the use of your information. This includes certain marketing communications and non-essential website tracking. You can withdraw your consent at any time.

Legal obligation: Where I need to process or retain information to comply with a legal or regulatory requirement.

Email marketing and Mailchimp

Peter Cox Marketing uses Mailchimp to manage email marketing communications.

If you sign up to my newsletter or other email marketing, information such as your name and email address may be stored and processed through Mailchimp.

I may also receive information about how recipients interact with marketing emails, such as whether an email has been opened or whether links within it have been clicked, where this functionality is enabled and permitted.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email.

Unsubscribing from marketing communications will not prevent me from contacting you where necessary about an existing enquiry, project, contract or other business matter.

Website analytics

I use Google Analytics to understand how visitors use petercoxmarketing.co.uk.

This may include information such as the pages people visit, how they arrived at the website, the type of device or browser they use and how they interact with the website.

This information helps me understand website performance and improve the website and my marketing.

Google Analytics uses cookies and similar technologies. Where consent is required, analytics tracking will only be activated after you have made your choice through the website’s cookie controls.

Advertising and conversion tracking

I may use advertising and measurement services provided by Google and Meta to understand the effectiveness of my advertising campaigns.

This may include technologies such as the Meta Pixel and Google Ads conversion tracking.

These technologies can help me understand whether somebody who has seen or interacted with an advert subsequently visits my website or completes an action such as submitting an enquiry or signing up to receive marketing communications.

Advertising and tracking technologies that are not strictly necessary for the operation of the website will only be used where the appropriate consent has been provided through the website’s cookie controls.

Cookies

Petercoxmarketing.co.uk uses cookies and similar technologies.

Some cookies are necessary for the website to operate correctly. These essential cookies do not require your consent.

Other cookies may be used for purposes such as:

Where required, these cookies will not be activated until you have provided consent through the cookie banner.

You can accept or reject non-essential cookies and, where available, change your preferences through the website’s cookie controls.

You can also manage cookies through your browser settings.

Sharing your information

I do not sell your personal information.

I may share or allow information to be processed by trusted third party service providers where necessary to operate my website, marketing and business.

These may include:

These organisations may process information on my behalf or, in some circumstances, act as separate data controllers under their own privacy policies.

I may also disclose personal information where required by law or where necessary to establish, exercise or defend legal rights.

International transfers

Some of the technology providers I use, including Google, Meta and Mailchimp, operate internationally. This means personal information may sometimes be processed outside the UK.

Where personal information is transferred internationally, appropriate safeguards will be used where required by UK data protection law.

How long I keep your information

I only keep personal information for as long as reasonably necessary for the purpose for which it was collected, including providing services and meeting legal, accounting and tax requirements.

The length of time information is retained will depend on the nature of the information and my relationship with you.

Marketing information will be retained while you remain subscribed or where there is another lawful reason to retain it.

When personal information is no longer required, it will be deleted or securely disposed of where appropriate.

Keeping your information secure

I take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

However, no website, email service or online transmission can be guaranteed to be completely secure.

Your data protection rights

Depending on the circumstances, UK data protection law gives you rights over your personal information. These may include the right to:

If you would like to exercise any of these rights, contact me at peter@petercoxmarketing.co.uk.

Complaints

If you have concerns about how Peter Cox Marketing handles your personal information, please contact me first so I can look into the issue.

You also have the right to make a complaint to the Information Commissioner’s Office, the UK’s independent data protection regulator.

Links to other websites

My website may contain links to websites operated by other organisations.

Peter Cox Marketing is not responsible for the privacy practices or content of external websites. You should review the privacy information provided by those websites when you visit them.

Changes to this policy

I may update this privacy policy from time to time to reflect changes to my business, website, services or legal requirements.

The latest version will always be published on petercoxmarketing.co.uk with the date it was last updated.